Influencer search tools are essential for amplifying your brand’s reach. Finding the right influencers can be a game-changer, but the search process can be daunting. Fear not!
We’ve curated a list of the 24 best influencer search tools to streamline your quest. These influencer discovery tools are designed to help you identify relevant influencers who align with your brand’s values and target audience.
With 51% saying influencer marketing helps them acquire better customers, finding the right influencers becomes even more critical. So, let’s dive in!
24 Best Influencer Search Tools!
1) Happine
Pricing: Plans begin at $40/month.
Happine is the ultimate influencer search tool to uncover and collaborate with influencers perfectly tailored to your requirements. The platform offers a seamless automated dashboard, empowering you to oversee and monitor the performance of your brand influencers.
Key Features
- Find and Partner with Relevant Influencers: Utilize Happine’s platform as an influencer search engine to discover and collaborate with relevant influencers.
- Effortless Campaign Setup: Enter campaign details specifying target demographics, follower count, keywords, etc., allowing Happine to match you with suitable influencers.
- Wide-reaching Promotion: Happine promotes your brand to millions of influencers on its platform, increasing visibility and engagement potential.
- Streamlined Application Process: Receive applications from interested influencers directly through the platform.
- Conversion Tracking: Track influencer-driven conversions and revenue through the dedicated dashboard.
- Customer-to-Influencer Conversion: Identify and engage loyal customers to create user-generated content for your brand.
- Comprehensive Influencer Management: Manage influencers and their content within the Happine dashboard.
2) Modash
Rating: 4.9/5
Pricing: Custom
Modash helps you find creators with 1,000+ followers on Instagram, TikTok, or YouTube. You can discover them in different ways: by importing customer emails, connecting your social media accounts, or letting Modash find influencers who already love your brand.
Key Features
- Influencer Discovery: Instantly discover targeted influencers who effectively reach your audience.
- Influencer Analytics: Gain access to precise demographic and performance metrics for any influencer.
- Influencer Campaign Tracking: Track influencer marketing campaigns with ease by capturing posts and stories, receiving unique insights, and timely alerts.
- Find Influencer Emails: Effortlessly locate and export creator emails, whether it’s for one influencer or hundreds.
- Influencer Management: Organize and streamline influencer relationships with features such as creating lists, setting statuses, adding notes, and more.
- Influencer Payments: Simplify influencer payment processes by ensuring timely payments in their preferred currency.
3) Promoty
Rating: 5/5
Pricing: Personalized
Promoty is a great influencer search platform with powerful features that let you filter by interests, audience, or Instagram metrics, including age, location, gender, or interests. Gain deeper insights into potential collaborators with relevant metrics like follower growth and credibility, interests, past collaborations, and notable followers.
Additionally, you can add potential collaborators to categorized lists while you search. Whenever you’re ready to contact them, reach out directly from the app and manage campaigns and payouts seamlessly.
Key Features
- Global Influencer Database: Access over 250 million influencers worldwide through an extensive database.
- Advanced Filtering Options: Use filters to narrow down your search and find influencers who match your specific criteria, such as interests, audience demographics, location, and more.
- Comprehensive Profile Insights: Detailed insights into each influencer’s profile, including social media metrics, audience location, and follower credibility.
- Downloadable Influencer Profiles: Easily download influencer profiles in PDF format, facilitating collaboration and communication with your team or agency customers.
4) #paid
Rating: 4.6/5
Pricing: Personalized
#paid offers tools to find influencers and brands for collaboration. They not only facilitate online connections between marketers and creators but also bring them together in real life. Clients attest that #paid meets the expected ROI and have experienced over 55% brand growth with their platform.
Key Features
- 150+ Creator Categories: Explore over 150 creator categories from finance and travel to health and home improvement to find your perfect match.
- Creator Matching and Campaign Launch: Match with creators and initiate your next campaign seamlessly within the platform.
- Integrated Campaign Management: Handle the creation, management, and measurement of your creator marketing campaigns all within one platform.
- Dedicated Strategists: A dedicated team of experts works proactively to ensure every campaign is executed on schedule, maintains brand safety, and achieves success.
- Real-time Campaign Reporting: Get live campaign reporting with data refreshed every 24 hours.
- Comprehensive Creator Data: Check detailed creator data and audience demographics before launching each campaign.
- Automated Creator Payments: Streamline the process of managing creator payments with automated payments triggered once the campaign is completed.
5) HypeAuditor
Rating: 4.6/5
Pricing: Personalized
If you’re wondering about how to find influencers for your brand, HypeAuditor has you covered! This tool has a database of over 138.1 million influencers, offering access to a vast pool of potential collaborators. Additionally, with more than 35 metrics available for influencer vetting, you can ensure precise targeting and partnership selection.
Key Features
- Comprehensive Creator Management: Get all necessary tools for seamless collaboration with creators.
- Extensive Influencer Discovery: Search influencers using specific parameters across a vast database of over 138.1 million.
- Efficient Influencer Recruitment: Broaden your search tactics to discover relevant creators, expanding your pool of potential collaborators for enhanced campaign success.
- In-depth Influencer Analysis: Evaluate influencer audiences, and performance metrics, while also detecting any potential fraud issues.
- Campaign Management: Measure the progress of your campaigns and associated accounts, including valuable insights and data to optimize performance.
6) Pitchbox
Rating: 4.7/5
Pricing: Plans start from $550/month.
PitchBox is an easy-to-use influencer discovery too with a proprietary scoring algorithm, that ranks bloggers by Outreach Engagement Probability (OEP) using over 100 data points.
Furthermore, you can easily filter through names, social profiles, and published materials, while integration with SEO tools like Moz and SEMrush provides essential metrics for link vetting. Ideal for finding affiliates and influencers beyond social media.
Key Features
- Organized Link Building: Stay organized and achieve your link-building goals with PitchBox, enabling streamlined processes for building more links effectively.
- Advanced Prospecting: Utilize advanced targeting and popular link prospecting tactics to identify high-quality opportunities for link building.
- SEO Email Client: Benefit from an email management system tailored specifically for link builders.
- Workflow Segmentation: Segment your team’s work to optimize productivity and focus.
- Custom CRM: Access a CRM built specifically for link builders, PR professionals, and outreach experts.
- Outreach Automation: Keep your outreach efforts consistent and effective with automatic follow-ups.
7) Heepsy
Rating: 4.5/5
Pricing: Demo available, paid plans begin at $59/month.
Heepsy stands out amongst the tools to find influencers with advanced filters, it enables precise searches based on handles, keywords, engagement rate, and location.
It is perfect for targeting niche audiences with micro-influencers, and simplifies audience analysis, providing valuable insights into demographics and authenticity. Moreover, its search engine powered by AI delivers tailored results, making influencer discovery a breeze.
Key Features
- Bulk and Individual Contact: Reach out to influencers in bulk or individually using Heepsy’s platform.
- Direct Contact Downloads: Access publicly available contact information for creators directly from their profile reports in Heepsy.
- Conversation Management: Keep track of all interactions in one place for a more organized outreach strategy.
- Email Analytics: Understand the results of your outreach efforts with detailed email analytics.
- Generous Outreach Limits: Enjoy generous outreach limits provided by Heepsy at a cost-effective rate.
8) Traackr
Rating: 4.3/5
Pricing: You can request a demo, plans are custom.
Trackrr is your ultimate solution for influencer search, management and brand monitoring. With its powerful content search engine, you can easily find influencers leading conversations relevant to your brand.
Key Features
- Powerful Content Search Engine: Easily find influencers leading conversations relevant to your brand using Trackrr’s advanced search capabilities.
- Brand Monitoring: Monitor brand mentions, track competitors, and explore trending topics and hashtags to stay informed about your industry landscape.
- Affiliate Partner Search: Identify experienced affiliate partners by searching for specific phrases like “link in bio” or “use my code”.
- Data Aggregation and Centralization: Aggregate and centralize data to provide a unified view for your entire organization.
- Custom System of Record: Create your own system of record to manage influencer data efficiently, with the ability to add notes and track activities.
- Competitor Analysis: Dive deeper into specific competitors to understand their performance and strategy, including platform impact, tier activation, and investment in paid partnerships.
9) NinjaOutreach
Rating: 4/5
Pricing: Plans begin at $49/month with a 7-day free trial.
NinjaOutreach provides access to a vast database of 100 million creators on YouTube, Twitter, and Instagram. One standout feature of this influencer search tool is the ability to automate outreach messages on Twitter.
Key Features
- Comprehensive Profile Search: Easily find business profiles and social media influencers across any niche and location.
- Integrated Influencer Marketing and APIs: Harness the power of both influencer marketing and APIs to extend your reach with a target audience.
- Effortless Campaign Management: Add team members, organize leads with filters and notes, and track conversation histories, email opens, clicks, and replies.
10) Meltwater (formerly Klear)
Rating: 4.3/5
Pricing: Custom
Klear is your ultimate platform for maximizing ROI in influencer marketing. Say goodbye to cumbersome manual tasks that hinder your scaling efforts. With Klear, you can effortlessly convert top creators into long-term partners, streamlining tasks for impactful results that elevate your brand’s presence.
Key Features
- In-App Contracts & Payments: Create custom agreements and manage all payments seamlessly within the platform.
- E-commerce Integrations: Integrate with e-commerce platforms to gift products, generate codes, and track links for driving conversions.
- Branded Recruitment Pages: Scale your influencer network by attracting inbound creator discovery from your website and social profiles.
- Mass Email Outreach: Streamline outreach efforts by sending hundreds of personalized emails all at once.
- Team Workspaces: Manage influencer marketing programs across multiple brands, markets, and products within a unified workspace.
- AI-Powered Search: Access advanced search capabilities, including topic, text, and image searches with advanced filters.
11) Kitly Business
Rating: 4.8/5
Pricing: 7-day free trial, paid plan begins at $99/month
Kitly Business, through its Kitly Creator Network, combines managed and independent talents and provides valuable influencer search tools. Additionally, it also includes a direct agent contact tool, which allows users to communicate directly with influencers’ agents.
Key Features
- Inflight Tracking: Monitor media performance every 12 hours since posting.
- Talent & Creator Management: From contracts to campaigns and deliverables, Kitly Business enables comprehensive talent management on and off social media.
- Link Social Accounts: Safely connect your talent’s accounts and access real-time media and performance insights across all media types, including Instagram stories.
- Media Kit Builder: Effortlessly create and share visually appealing media kits for each of your talents.
- Ambassador Programs: Leverage extensive data points and a proprietary prediction algorithm to make informed decisions.
12) Shopify Collabs (Formerly Dovetale)
Rating: 4.7/5
Pricing: Completely free however, you need to be a registered merchant to access it.
Shopify Collabs, formerly known as Dovetale, is a specialized influencer seach engine primarily tailored for eCommerce stores. While it’s available for any brand, its core focus lies within the realm of eCommerce. Free for installation by Shopify merchants, this app facilitates the recruitment, management, and sales growth with individuals who are passionate about your products.
Key Features
- Millions of Creator Profiles: Access a vast database of creator profiles to find the perfect match for your brand.
- Automated Tasks: Streamline your workflow with ready-made templates, enabling you to automate repetitive tasks effortlessly.
- End-to-End Affiliate Program Management: Manage your affiliate program seamlessly from start to finish, ensuring smooth operations and effective collaboration.
- Search and Filter Capabilities: Find creators based on keywords, hashtags, location, and username. Additionally, filter results by platform, followers, and engagements to refine your search.
13) StoryClash
Rating: 4.4/5
Pricing: Paid plans begin at €899/month and you can request for a demo.
Storyclash helps you find Instagram influencers who are already talking about your brand. Simply enter your brand name or hashtag in the search bar for a list of influencers mentioning it in the last 30 days, along with their follower count and niche. Additionally, you can use the free Visual Influencer Discovery tool powered by AI to find the perfect influencer based on the type of visual content you need.
Key Features
- Find Authentic Creators with AI: Discover creators based on appearance using AI-powered lookalike technology and product URL search.
- Analyze Successful Influencer Brands: Track brand-creator collaborations and compare campaign performance.
- Plan, Track & Share Your Success: Execute influencer campaigns seamlessly. Plan, track, and generate cross-platform reports in real-time.
- Manage Influencer & Campaign Data in One Place: Use built-in Influencer CRM to connect, manage, and track creators.
14) Affable
Rating: 4.5/5
Pricing: Custom
Affable stands out as one of the best influencer search tools, simplifying influencer campaign planning, optimization, and execution. By using the power of AI, it offers deep demographic insights into individuals’ social media history across platforms like Facebook, Instagram, and TikTok, all accessible from a single login.
Additionally, it is trusted by renowned brands such as Lenovo and Clarins as invaluable for measuring ROI and identifying new opportunities.
Key Features
- Find Creators: Utilize industry-leading Generative AI and advanced filters to discover creators with genuine influence and relevance.
- Manage Collaborations: Simplify campaign management processes, enabling engagement with anywhere from one to over a thousand creators in just a single click.
- Track Campaigns: Effortlessly monitor campaign progress without the need for manual intervention.
- Measure Performance: Gain valuable insights into campaign effectiveness with real-time sales conversion tracking and customizable reporting.
15) Influence.co
Rating: 4.7/5
Pricing: Personalized
Influence. co stands out from other influencer platforms by blending influencer marketplace services with social media features. As an influencer finder, Influence.co provides a platform where brands can connect with influencers and nurture genuine partnerships essential for effective influencer marketing.
Key Features
- Best-in-Class Influencer Discovery: Search based on criteria provided by influencers on their self-created resumes for precise discovery.
- Influencers Finding You: Create a campaign brief and allow the community to apply directly to them.
- Engage & Transact Campaigns in One Place: Interact with the right creators and manage campaigns seamlessly.
- Analysis & Strategy Crafting: Analyze campaign results and refine strategies accordingly.
16) Later
Rating: 4.5/5
Pricing: You can book a demo, plans are customized.
This influencer search tool streamlines your daily tasks, helps you access valuable reporting, and achieve impressive results effortlessly. Plus, enjoy tailor-made influencer content through their social media content creation services. For agencies, manage all your clients seamlessly in one place.
Key Features
- Discover 10-Million+ Creators: Explore over 10 million vetted influencers in Later’s Influencer Database.
- Streamlined Outreach: Engage with influencers, send offers, and manage communications seamlessly from within the platform.
- Automated Communications: Save time with always-on, automated campaign applications and influencer recruitment tools.
- Customized Search: Tailor your search using over 20 filters and customizable data points to find influencers based on specific demographics.
17) Upfluence
Rating: 4.5/5
Pricing: Custom
Upfluence simplifies the process of influencer search with its comprehensive suite of tools. Streamline your influencer marketing efforts and drive growth by leveraging Upfluence’s intuitive platform on ‘how to find influencers.
Key Features
- Find Complimentary Creators: Discover truly compatible creators based on data, content, and performance to perfectly align with your brand.
- Effortless Hiring of Influencers and Affiliates: Easily hire the best influencers for fruitful and long-term collaborations.
- Structure Motivating Rewards: Pay them directly within Upfluence using PayPal or Stripe for streamlined transactions.
- Track Influencer Performance: Gain insights into total clicks, views, click-through rate, and engagement rate.
- Multi-Currency Payments: You can pay creators in any currency and automate the retrieval of legal documents.
Also read: Twitter influencer marketing: The only guide you need!
18) Grin
Rating: 4.7/5
Pricing: You can get a demo, plans are customized according to your needs.
GRIN revolutionizes influencer marketing by consolidating all essential tasks into one platform. Say goodbye to spreadsheets and fragmented marketing tools—GRIN simplifies the entire influencer marketing program, from recruiting new ambassadors to demonstrating tangible ROI.
Key Features
- Relationship Management: Welcome new creators and nurture relationships with old favorites using GRIN’s tools for managing every stage of creator relationships.
- Discovery & Recruitment: Identify creators who resonate with your brand’s values and ethos in unexpected places.
- Content Management: Easily find, track, and repurpose valuable content to maximize its impact.
- Product Seeding: Streamline product seeding processes and e-commerce integrations, allowing brands to focus more on marketing and less on shipping logistics.
19) Influencity
Rating: 4.2/5
Pricing: Plans begin at $134/month with a 7-day free trial.
Established in 2014, Influencity initially concentrated on Twitter influencers before recognizing the potential of influencer marketing on Instagram. This influencer search engine analyzes influencers, content, and audience data to efficiently identify suitable matches.
Key Features
- Campaign Manager: Seamlessly create seeding campaigns at scale with Influencity’s integrated Shopify solution.
- Influencer Relationship Management (IRM): Gain access to in-depth profile statistics and robust tools to effectively manage influencer relationships.
- Customizable Hub for Research, Organization, and Reporting: Conduct research, organize data, and generate detailed reports for enhanced campaign performance.
- Maximize Reach with Influencer Seeding: Leverage the power of influencer seeding to amplify your e-commerce reach.
20) Skeepers
Rating: 4.3/5
Pricing: You can request for a demo, plans are personalized according to your business needs.
Skeepers is a top choice for brands looking to improve shopper engagement with ease. As the European leader in UGC solutions, Skeepers is trusted by some of the world’s biggest brands. Notable achievements include a 40% increase in SEO traffic, doubled sales on product pages with UGC, and 2.6x higher engagement on pages with video content.
Key Features
- Create & Collect: Easily gather text, photo, and video reviews, along with influencer posts and live shopping experiences.
- Activate: Publish UGC across various channels like social networks and brand webpages.
- Optimize: Measure UGC performance and fine-tune strategies to align with business needs for maximum effectiveness.
- Feedback Management: Collect and manage customer feedback throughout the buying journey.
21) NeoReach
Rating: 4.8/5
Pricing: Personalized.
As a renowned tool to find influencers, NeoReach is dedicated to empowering brands with a massive database to discover the perfect influencers.
With over 40 filters, including keywords, social platforms, and audience demographics, NeoReach ensures precise influencer matching. Additionally, you can also integrate over 400 custom data points into your in-house tools.
Key Features
- Connected Network of Influencers: Backed by data-driven insights, NeoReach ensures the ideal match between brands and influencers.
- Creative Strategy & Direction: Their strategy focuses on distribution and promotion to enhance brand recognition and drive conversions.
- Contracting & Activation: NeoReach simplifies talent acquisition and management with comprehensive contracting and negotiation services.
- Paid Media: NeoReach employs an experienced team to amplify influencer content through strategic paid media tactics.
22) Creator IQ
Rating: 4.5/5
Pricing: You need to request pricing details.
CreatorIQ is your go-to nfluencer finder covering various platforms like Facebook, Instagram, Twitter, YouTube, Pinterest, Twitch, and blogs. Furthermore, as TikTok’s first SaaS-only influencer marketing platform partner, it provides exclusive access to this ever-growing market.
Key Features
- Scale Content Production: Facilitates the creation of authentic, affordable content at scale for owned, earned, and paid channels.
- Drive Revenue and ROAS: Make sure to utilize creators across affiliate, advertising, and e-commerce channels to generate bottom-of-the-funnel results and increase revenue and ROAS.
- Expand Brand Reach: Connect with target audiences through trusted creators and their communities.
23) Favikon
Rating: 4.6/5
Pricing: Offers a free demo plan, paid plans start from €99/month.
Favikon Chrome Extension is your go-to tool for navigating the dynamic world of social media. Tailored for the curious, marketers, and trendsetters, it leverages AI to provide insights into public figures, creators, and influencers.
Key Features
- Creator CRM: Efficiently organize and monitor creators across multiple social media platforms with Favikon’s comprehensive CRM system.
- AI-Powered Creator Discovery: Advanced AI-driven discovery helps to find creators across 600+ specialized niches with over 15 filters and keyword search functionality.
- Social Media Ranking: Access over 160,000 AI-enhanced rankings to understand social media trends.
24) Tubular Labs
Rating: 4.3/5
Pricing: Customized plans.
Tubular Labs is the ultimate influencer search platform. Here, you can find social video influencers tailored to your brand’s needs quickly and easily. Access a database of over 32 million creators, filter by demographics and platform, and discover the perfect match for your audience engagement goals.
Key Features
- Social Listening Tools: Tubular offers a searchable video database that tracks user-generated videos mentioning your brand.
- Discover Content Creators: Easily find and assess potential partners who resonate with your audience.
- Audience Engagement Insights: Distinguish engaged viewers from passive scrollers to tailor content effectively.
- Cross-Channel Analytics: Monitor reach, frequency, and engagement metrics in one place for informed decision-making.
- Historical Performance Data: Gain inspiration from a vast video library with historical performance data and analyze past trends for future content creation and strategy.
Important Influencer Marketing Statistics You Should Consider
- Influencer marketing is effective for 92% of marketers globally.
- 49% of customers make buying decisions based on influencer recommendations.
- About 51% of businesses find influencer marketing helps attract better customers.
- Nano influencers (1000 to 5000 followers) have the highest engagement rates.
- 74% of customers are willing to spend approximately $629 on products recommended by influencers.
- 4 out of 10 teens and young adults trust influencers more than traditional celebrities.
Conclusion
In summary, the quest for relevant influencers is made simpler and more effective with the diverse array of influencer search tools available today.
These platforms offer innovative solutions, from AI-driven algorithms to intuitive campaign management features. They empower brands to discover influencers who align perfectly with their audience and objectives. So take your time to explore each influencer search platform to find the one that fits your needs.
However, if you’re in a dilemma, we suggest you explore Happine. The platform offers features to find micro-influencers and utilize UGC-generated content.
Happine is made for influencer marketing, making it easy to find, connect with, and oversee influencers, while also offering detailed insights into your influencer marketing efforts.
Tap here to launch your first campaign today!
